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Color Comeback
Lindsey Azurin ‘29
Spring 2026
In the past few years, minimalism has dominated the product design and fashion scheme, with neutral tones and muted colors. However, in recent months, bold color has been resurging. As April showers bring May flowers, so does it bring back color.
Interior designers have noticed the comeback of maximalism. The preference for the iconic 1980s colors, ranging from bright pinks to deep greens. Straying farther away from the greys of minimalism, Interior designer Nadia Watts mentions the desire for self-expression in choosing colors, noticing “a shift toward vibrant personality-filled spaces,” in which color has “a huge role in setting the mood.” Brighter colors evoke certain feelings, boosting warmth and inspiration, especially combatting the austerity of minimalism.
As of recent years, the practice of color analysis has also resurged. Originating in the early twentieth century, color analysis determines an individual’s most flattering color palette, factoring in different features such as skin undertones, eye, and hair color. The practice then classifies the individual into a season—spring, summer, autumn, winter. Each season connects to a certain color scheme, in relation to the individual’s characteristics.
Color analysis has increased in popularity over time, motivated by a modern emphasis on personal identity and individuality. Social media platforms and sustainable fashion movements have pushed the practice even further. Color analysis allows individuals to determine their personal style through a closer examination, creating wardrobes that are aesthetically harmonious” but also reflective of self-expression.
Celebrities and influencers have supported the usage of brighter, bold colors. Swedish singer-songwriter Zara Larsson is one of them. Since October, Larsson has been touring around the world, bringing back the Y2K signature pop of colors through her outfits and looks. Her makeup artist Sophia Sinot, said that the makeup should feel “warm, sparkly, and playful.” Reflecting on the look’s glowy and colorful appearance, Sinot notes that “there is a touch of nostalgia to it all,” resulting in fans “[connecting] with it so much.”
Goodbye to the winter season’s wool scarves and puffer coats—at least, for now. However, we are also beginning to embrace the sun’s warmth on our faces, ringing in the return of color and self-expression. Welcome back, spring—we’ve missed you.